IR Global & Sinchi working to make a difference

IR’s founding philosophy was based on ethical principles, that was to instigate positive change in the professional services sector and business community in general. This was focused on bringing like minded people together for collaborative purposes. As the network has grown it has become increasingly clear, that there was also an opportunity to utilise this global network of people to work together and create positive social change.

For this purpose, in 2015 IR created a non-profit called Sinchi that focuses on human rights and the preservation of indigenous culture.

IR CSR Program

Our global network of 850+ leading professional services firms care deeply about giving something back. They do this by supporting the NGO in a number of ways;

  • Supporting our ‘One Billable Hour’ program. Each year donating the fees for one hour of advice. Funds raised will create opportunities and a sustainable business model for the indigenous communities we are cooperating with.
  • Featuring their support for the Non Profit on their website and firm materials. Helping raise international exposure for the objectives of the organisation.
  • Engaging / Connecting clients with our partnership program; creating a community of likeminded individuals and businesses around the world for collaboration purposes.

If you would like to support this program, please contact


It’s our conviction that mutual understanding and cooperation can only be reached through actual cultural exchange, from both sides. Our aspiration is to empower and enable communities to document their own history and cultural heritage, by proving both equipment and workshops on photography, communications, filming, music production etc.

Its core objectives are:

  • Connect indigenous communities with collaborators and resources in the Western World. Whilst ensuring all projects supported are community led and controlled
  • Develop creative arts skills. Providing opportunities for the youth in communities to document, share their own stories and show the strength of their own culture
  • Create a sustainable business model for art & music, which can generate ongoing funds. Ensuring all copyright / ownerships of creative collaborations remains with the community

Why indigenous culture?

Indigenous culture represents a continuum of intellect and creativity through the history of humanity. It provides a sense of continuity with the past, with traditions and ancestral heritage. It also teaches us many important lessons about living in balance with nature, the importance of community, connection and our relationship with the world around us.

It's not just plants and animals that are becoming extinct at alarming rates. The world’s languages and cultures are disappearing too, and the pace is even worse: 11% of birds and 18% of mammals are predicted to die out by the end of the century, but a conservative estimate places language extinction at 40% (that’s about 2,800 of the world’s languages). The situation is just as grim for other expressions of culture — songs, stories, performance traditions — particularly those of Indigenous and minority peoples. International recognition of this new global crisis led UNESCO, in 2003, to proclaim a need for “urgent safeguarding” of the world’s intangible cultural heritage. It is imperative we don’t lose these beautiful expressions as it would be a loss to all of humanity.