The language of today’s healthcare marketplace is infused with the word “trends” – reimbursement trends, trends in innovation, managed care trends, and trends of EBITDA multiples for acquisitions in healthcare. We seemingly cannot escape the self-delusion of perfect timing and prediction.
Leaders of the most successful healthcare companies recognize that trends are important. However, they primarily focus on building sustainable value that is relatively independent of trends, by consistently delivering the kind of results that partners, investors, and buyers appreciate.
Some key value building behavior for healthcare principals include:
Underscoring these behaviors and belief are basic preparation and discipline that characterize most successful enterprises. As the entrepreneur and Dallas Mavericks owner Mark Cuban noted, “…if you’re prepared and you know what it takes, it’s not a risk. You just have to figure out how to get there…” Great advice for today’s Trumpcare-era business owners who are looking to build remarkable value for themselves, as well as their employees, customers, and their larger community.
Trends Are A Dime A Dozen, High Value Healthcare Companies Are Not
Published 13 February 2018