Did you know that over the last five years, there has been a massive entry of consumers and businesses into the digital marketing space? However, this increase in number comes with its fair share of vulnerable consumers. For years, the FTC has been integral in shielding Americans from unsafe business practices. This has been possible […]
Founder,
EmergeCounsel
The metaverse has been a game changer in the field of commerce. Perhaps one of its most significant benefits is its ability to provide brands with endless possibilities to create new experiences and virtual products. But, have you ever wondered why every company is thinking of how to operate in the Metaverse? The Metaverse could […]
Founder,
EmergeCounsel
If you run a business, this probably isn’t the first time that you’ve heard about trademarks. Here are four benefits of having ongoing trademark counsel for your business. Maybe you already have registered marks or have run into some issues in trying to register one. Although getting your trademark registered is, theoretically, a straightforward process. […]
Founder,
EmergeCounsel
To commemorate EmergeCounsel’s eighth anniversary, I decided to review my professional raison d’être/ “reason for being.” Many clients know EmergeCounsel as a go-to source for comprehensive and process-driven trademark and IP protection. Others know me personally as an empathetic business attorney with transactional and litigation/conflict resolution skills. The story of the founding of EmergeCounsel is one of […]
Founder,
EmergeCounsel
Steven Weigler, the founder of EmergeCounsel, joins host Richard Levick of LEVICK to discuss the EmergeCounsel model, which provides a worldwide clientele with protection of intellectual property and business assets. Their TotalTM® and eCommerce services provide trademark guidance, search, appeals of office actions and denials, and trademark monitoring and enforcement at flat, affordable rates and […]
Founder,
EmergeCounsel
Law Firms Mentioned:Gessler Blue LLC | Locke Lord LLP Organizations Mentioned:American Society of Home Inspectors, Inc. | International Association of Certified Home Inspectors | Locke Lord, LLP By Kenneth H. Ryesky, M.B.A., J.D. The American Society of Home Inspectors’ tagline “Educated. Tested. Verified. Certified.” did not cause injury to the International Association of Certified Home Inspectors. A national trade association was […]
Principal,
Gessler Blue LLC
The importance of international trademark protection, and what is the best option for your business? A trademark is a source indicator to distinguish an entity’s goods and services from others. It is also known as a brand (think Oreos for cookies, Spotify as a music platform). Trademark protection is thus synonymous with brand protection. Goods […]
Founder,
EmergeCounsel
Geoff is a litigator who also serves as outside General Counsel for start-up and medium-size companies, performing general corporate work and litigation, and advising on business and legal strategy. He has been a lawyer for over 21 years focusing on dispute resolution, including working with highly-regulated companies before the disputes turn into litigation. From 2008-2011, […]
Principal,
Gessler Blue LLC
Most companies used browse-wrap (terms and conditions which require no customer consent) to present their terms of service to the consumers, usually via hyperlinks. Due to Berman v. Freedom Financial Network, browse-wrap may be dead. The classic use of browse-wrap is to steer any dispute with the user either into arbitration or at least choosing the […]
Founder,
EmergeCounsel
Founder,
EmergeCounsel
In order to enrich EmergeCounsel’s ability to counsel its ecommerce and other business and IP clients in the international marketplace, I am studying International Trade at the World Trade Center, Denver. In this article, I focus on the nuances of international finance law. U.S. Congressional findings accent that over 90% of ecommerce goods are imported into the […]
Founder,
EmergeCounsel
Unless you have a flip phone, you are exposed to influencer marketing every day. Influencing started as something only pro-athletes and celebrities could accomplish by having their face associated with cereal (think Michael Jordan) and shoes (think Michael Jordan). Not anymore. According to mediakix.com, there are between 3.2 million and 27.8 million influencers on Instagram, YouTube, […]
Founder,
EmergeCounsel
