Competition Law in New York
The Seagram Building, 375 Park Ave #2607, New York, 10152
Bona Law PC is a boutique law firm that concentrates on antitrust and competition, appellate litigation, business litigation, and challenges to government conduct. Jarod M. Bona, a Harvard Law School graduate and former federal appellate clerk, created the firm after practicing law for a dozen years at two major international law firms.
We are located in the San Diego, California area, but our reach is national and international and we routinely work with local counsel in other jurisdictions, as we are often brought into significant matters for our expertise. Our attorneys are active bar members in California, Minnesota, Virginia, and Washington, DC. We have substantial experience in state and federal trial and appellate courts and can handle matters ranging from the most complex antitrust disputes spanning multiple jurisdictions to basic breach-of-contract disputes. We also counsel clients on both antitrust and business litigation issues. We represent both plaintiffs and defendants.
Jarod Bona formed Bona Law PC with a strong understanding that the legal market is undergoing structural changes. Clients are increasingly looking for outstanding attorneys with major matter experience, but are sophisticated enough to understand that firms with different cost structures than the largest law firms have the flexibility to run their matters more efficiently without losing any effectiveness. In that spirit, Bona Law PC is dedicated to partnering with its clients to create custom strategies that take advantage of available technologies, third-party discovery resources, and if necessary our extensive network of highly qualified, experienced, and well-credentialed attorneys. We can quickly scale up or down to meet your needs.
We are on the forefront of developing a better way to practice law. But our primary focus is to provide our clients with outstanding value through the highest level of advice and advocacy.
Show more +Steve Cernak is a respected leader in the international antitrust and competition law community. He served as in-house antitrust attorney at General Motors for more than 20 years, ultimately responsible for global antitrust compliance, merger reviews and litigation. As a result, Steve has experience tackling the toughest antitrust issues, and explaining them to everyone in an organization from the CEO to workers in the factories.
After leaving GM, Steve spent seven years at Schiff Hardin’s Ann Arbor office, serving clients both inside and outside the automotive community. As he did at Schiff Hardin, Steve now assists clients big and small on a wide array of competition and consumer protection matters, including compliance programs; joint efforts with competitors; pricing strategies and programs; and merger reviews and filings.
Steve has served in the leadership of the Antitrust Section of the American Bar Association for more than 20 years, and is currently the Section Chief Marketing Officer. That position keeps him connected to the global community and up-to-date on developments.
Steve is a prolific writer for The Antitrust Lawyer Blog, WoltersKluwer’s AntitrustConnect Blog and various Law360, Lexis and Westlaw publications. The second edition of his textbook of antitrust summaries and materials, Antitrust Simulations, was published in 2019 by West Academic. He updates his Antitrust in Distribution and Franchising annually for publication in the LexisNexis Antitrust Law & Strategy Series. Steve is also a frequent commenter on antitrust developments, both on social and mainstream media.
Steve is a regular teacher at both the University of Michigan Law School and the Thomas M. Cooley Law School Corporate & Finance LLM program at Western Michigan University. He also taught for three years at Wayne State University Law School.
J.D., University of Michigan Law School, 1989
Cum Laude
M.A., University of Michigan, 1989
A.B., University of Michigan, 1986
with high honors and distinction
American Bar Association, Section of Antitrust Law, Marketing Officer
State Bar of Michigan, Antitrust, Franchising & Trade Regulation Section, Member
U.S. Chamber of Commerce, Antitrust Council, International Competition Policy Working Group, Member
- Filed more than 100 Hart-Scott-Rodino premerger notifications, handled several second-request responses and managed several multinational merger reviews.
- Created and implemented numerous global competition law compliance programs, in the form of presentations, speeches, booklets, films or online modules.
- In a billion-dollar antitrust conspiracy matter, coordinated response to multiple agency investigations and hundreds of lawsuits to settle allegations for a fraction of the original claim.
- Negotiated joint-venture agreements among fierce automotive rivals, made filings necessary for their antitrust protection, advised top management on their implementation and served as virtual general counsel for one of them for more than a decade.
- Served as divisional general counsel for aftermarket parts and service divisions, and now advises leading automotive aftermarket consultant.
- Advised on and defended successful minimum-advertised pricing, loyalty pricing and other innovative marketing programs.
- Created and managed integrated team of lawyers, legal assistants, technical experts and customer service representatives to help reduce breach of warranty claims for one automotive manufacturer by more than 60 percent.
- Coordinated antitrust advice for multiple CEOs on antitrust/labor interface during labor negotiations.
University of Michigan Law School, Intermittent Lecturer; Counseling and Advocacy in Antitrust; In House Counsel; Advanced Antitrust; Federal Antitrust (2009-present) Wayne State University Law School, Adjunct Professor; Antitrust Law, (2012-2014) Thomas M. Cooley Law School Corporate and Finance LLM Program, Adjunct Professor; Antitrust Law (2010-present)
- “Antitrust & Competition Law Strategies: Protecting your Brand,” (panelist) Luxury Law New York Summit, New York, N.Y. (Nov. 13, 2019)
- "Revisiting 'The Limits of Antitrust'" (panelist), Federal Trade Commission Hearings on Competition and Consumer Protection in the 21st Century (June 12, 2019)
- “ABA Section of Antitrust Law March 2019 – Social Media,” (panelist) American Bar Association, Antitrust Law Section, AT/CP Podcast (Apr. 26, 2019)
- “Monthly Antitrust Update Program for In-House Counsel,” American Bar Association, Antitrust Law Section, Corporate Counseling Committee (Jan. 10, 2019)
- “Antitrust Masters Course IX,” American Bar Association Section of Antitrust Law, Cambridge, Md. (Oct. 18-19, 2018)
- “Protecting Brand & Distributor Investment on the Internet,” ABA Antitrust Section Spring Meeting, Washington D.C. (Apr. 11, 2018)
- “Antitrust Masters Course VIII,” American Bar Association Section of Antitrust Law, Williamsburg, VA (October 2016)
- "Scaling the Antitrust Wall in China,” ABA Section of Antitrust Law Teleconference (Mar. 5, 2015)
- “So You (Might) Want to Be an Antitrust Adjunct Professor?” (panelist) 62nd Antitrust Law Spring Meeting, Washington, D.C. (Mar. 27, 2014)
- “Advertising Claims – Are the Substantiation Standards Shifting?” (moderator) 61st Spring Meeting, ABA Section of Antitrust Law (Apr. 10, 2013)
- “Antitrust Update for In-House Counsel,” (moderator) Corporate Counseling Committee Meeting, ABA Section of Antitrust Law (Mar. 2013)
- “When Offense is the Best Defense: Handling Concurrent Threats of Private Lawsuits and Government Investigations,” (moderator) ABA Section of Antitrust Law Corporate Counseling Committee Teleseminar (Sep. 2012)
- “The Antitrust-Labor Interface: Not Just for Pro Athletes,” ABA Section of Antitrust Law Spring Meeting, Washington, D.C. (Mar. 2012)
- The Enduring Rationale for “Limits of Antitrust”
- Robinson-Patman Suits Against 5-Hour Energy Maker Provide Lessons for Other Suppliers
- Maybe History Can Provide Useful Perspective
- No Need to Restrain “Carpet-bombing … with Ugly Throw Pillows”: Creation of the FTC’s Economic Liberty Task Force
- 5 Things to Expect from the Ohlhausen Commission
- Many Speeches to Review as Experts and Public Debate Antitrust Policy
- The ALLOW Act: Another Helpful Step Against Protectionist Licensing
- Antitrust Overhaul? Let’s Get a Better Owner’s Manual First
- FTC v. Invibio: Another Missed Opportunity to Provide Guidance
- Mainstream Media Is (Finally) Covering Antitrust Policy. Antitrust Practitioners Should Join the Discussion.
- You Would Cry Too If It Happened To You (and You Were a Bundling Plaintiff)
- Pricing Discussions and Allegations of Agreements: 2015 Cases Not Involving Contact Lenses
- Slower Crony Capitalism: The Immediate Aftermath of NC Board
- The Roberts Court, Enforcement Agencies and “The Limits of Antitrust”
- Phoebe Putney, NC Board: Winning Legal Battles, Not Hearts and Minds
- Costco v. J&J: The Latest and Largest in a Long Line of Pricing Cases
- McWane in the 11th Circuit: When Is Exclusive Dealing Anticompetitive?
- Antitrust Law and Effects on Innovation, Quality and the Labor Market
- State Regulation or Merely a “Gauzy Cloak”: A Preview of the North Carolina Board Oral Argument in the Supreme Court
- Can Bundled Discounts Be Illegal If Offered by a Firm Without Market Power?
- FTC/DOJ Workshop on Conditional Pricing Practices – Good as Far as It Goes
- So Whatever Happened to American Needle?
- OTA Case Turns Out to Be Less about MFNs and More about Agreement
- Is the FTC Changing Its Intellectual Property Rights Policy?
- Successful Mousetrap Builders Beware – Your Sales Contract Just Might Be “De Facto Exclusive Dealing”
- Why the FTC’s McWane Opinions Raise More Questions Than They Answer
- Is the FTC Picking on the Pharmaceutical Industry Through New HSR Rules?
- Antitrust Complaints About Giant Companies Are Not New
- 7th Circuit Hospital Ruling Provides Exclusive-Dealing Lessons
- How New Pricing Technology Raises New Antitrust Issues
- How Eisai V. Sanofi Will Affect Loyalty Discount Cases
- Debating Old and New Trends In Auto Distribution
- 3 Antitrust Precedents Ripe For Overturning
- Not All Antitrust Auto Parts Cases Are ‘Auto Parts Cases’
- District Courts Grapple With High Court’s Actavis Ruling
- Auto Parts Investigations: Lessons From The First 2 Years
- FTC Shakeup Means No New Initiatives Soon
- Clarification From High Court On State Action Exemption
- Overview Of Oral Argument In FTC V. Phoebe Putney
- The Auto Parts Investigations: Lessons From The 1st Year
- “Can Working with Your Competitors Make You More Competitive,” MiMfg Magazine January 2017.
- “A Conversation about Antitrust,” Michigan Bar Journal December 2014
- “You Had Me at Hyphen: A Review of Daniel Crane’s Antitrust,” Antitrust Source, August 2014
- Antitrust Simulations, 2ed. 2019, West Academic
- Antitrust in Distribution and Franchising, 2019, LexisNexis
- Farmington St. Gerald Catholic Church, Council Member
- 2001 State Bar of Michigan John W. Cummiskey Award Winner (Pro Bono Lawyer of the Year)
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- Leading Lawyers.
Jarod Bona
Partner, Bona Law PC
Aaron Gott
Of Counsel, Bona Law PC
Luis Blanquez
Attorney, Bona Law PC