Eley Trading Sdn Bhd v Kwek Soo Chuan  SGIPOS 15
Published 14 Nov, 2017
Director - Alpha & Omega Law Corporation
Other areas of practice:
- IP Strategy
Renee is the founder of Alpha & Omega Law Corporation, a law practice in Singapore with offices in Malaysia and Philippines that specializes in Intellectual Asset law. Admitted to practice in Singapore, Malaysia and the United Kingdom, she is accredited with 24 years of experience in legal and management services in Asia. Knowledge aside, as an entrepreneur, she understands first-hand the concerns of IP owners when it comes to protecting, exploiting and capitalizing their Intellectual Assets globally.
Renee works with clients on global management of their trade marks, domain names, patents, designs, trade secrets and copyright assets. This includes domestic and international counseling, clearance, prosecution, enforcement and litigation, Renee’s clients include Singapore and global entrepreneurs in the retail and apparel, media, financial services, consumer products, food and beverage, hospitality, and Internet and technology industries.
Renee has written numerous articles on trade mark law and domain names and is a frequent speaker at industry events on topics including trade mark issues, Intellectual Asset strategy, domain names, trade secrets and restraint of trade. Renee represents Singapore in the Trade Mark Chapter of the Asian Patent Attorneys Association and is a committee member of the Not –for –Profit Committee of the International Trademark Association (INTA).
We are strategists, idealists, analysts and business-minded
We will provide invaluable support to businesses, Singapore and international alike, in building, enforcing and commercialising their IA in Singapore and around the world.
Alpha & Omega sets itself apart from other intellectual property (IP) consultancy companies and law firms as one of a handful of IP specialists law firms in Singapore with a complete focus on IP law. A brand established in Singapore in 2003, we initially served the Intellectual Property concerns of Singapore businesses. However, in less than half a decade, Alpha & Omega had grown its client portfolio within Singapore and internationally. Thus, it is able to bring deep insights, understanding and sensibility to the IP management process for our clients from start-ups to multinationals.
Alpha & Omega’s clientele now includes start-ups, charities, small and medium sized enterprises, multinationals based in Singapore and in USA, Japan, Europe and other territories, foreign lawyers, business, tax, accounting and other professional services colleagues in Singapore.
Alpha & Omega’s Services – What We Do
Alpha & Omega offers comprehensive IA services, including:-
trademark, patent and registered design prosecution (from conduct of availability searches to opposition);
IP education and training;
Consulting and advisory on business models with Intellectual Assets as collaborative assets and revenue stream.
Media and Rights Law
Alpha & Omega’s Reach
The firm renders its services in Singapore and globally through its offices in Singapore, Malaysia and Philippines. Being Asians with a multi-ethnic background, Alpha and Omega’s team has an instinctive understanding of the region’s diverse culture and ethnicity. We have a distinct advantage of coupling technical knowledge of IP laws in this geographic area with an extra sensitivity to the ways things are conducted in the region.
Alpha & Omega – A Member of the International IP Community
Alpha & Omega is part of the international IP Community. We are active members of:-
International Association for the Protection of Intellectual Property (AIPPI);
International Trademark Association (INTA) - Committee Member
Association of Asian Patent Attorneys (AAPA) – Committee Member
European Communities Trade Mark Association (ECTA).
American Intellectual Property Law Association (AIPLA)
Published 14 Nov, 2017
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